taking into account the demand for genuine organic products among consumers, the Krishi Vigyan Kendra (KVK) has come up with an exclusive outlet which provides 25 items from homemade ghee to traditionally-extracted coconut oil in 'Chakku', all under one roof. The one-stop destination for such products- Farm Shoppe - has started functioning at the CMRFI Office near Goshree Junction. In order to ensure the quality of the products sold through its outlet, KVK is procuring the materials directly from the farmer-producer companies.
This according to KVK officers, will not only prevent adulteration of materials by intermediaries but also will ensure good returns to the farmers who produce it. The KVK is producing materials from various Farmer Producers Companies including Periyar valley Spices, Kothamangalam Agriculture Producer Company, Pokkali Farmer Producer Company, Marayoor Hills Agricultural Company and Goshree Food Products.
The produce available with the outlet includes black pepper, cardamom, cloves, coconut oil, cleaned prawns, dry prawn, ghee, chicken egg, nutmegs, boiled rice, honey and turmeric powder."We are in talks with various Farmer Producer Companies outside Kerala including those in Maharashtra and Rajasthan. This will help in procuring items like chilly and spices. The item purchased will be processed here so as to avoid adulteration," said KVK senior scientist and head Shinoj Subramanian.....Read more
Source web page: New indian express