How this start-up broke new ground in the risk-averse publishing industry with its digital model

How does one describe Juggernaut Books? A publishing house? A book store? A conversation with the chief executive officer (CEO) and co-founder of the digital publishing house, Durga Raghunath, reveals how much more business sense it makes to think of the firm as the latter, which is not just selling original writing, but also reselling books from other publishers, creating a fuller experience for someone visiting the app.

Juggernaut Books, which went live with its application in April, has not yet been a game changer in the Indian book-publishing segment, but it is certainly treading new ground in an otherwise risk-averse industry...................Read more

Source: livemint